Cities are becoming ‘Smart Cities’ by giving their citizens smart tools and adding smart infrastructure. MaaS will change how consumers travel and use different types of transport. Mobility-as-a-Service approaches transport from a user-centric perspective.
The assumption is that MaaS will reduce the number of private cars, as alternative transport options become more integrated and fluid.
Users plan, book and pay all transport options separately (public transit, car share, taxi, ride-share, e-scooters etc.). Some TSP’s (transport service providers) allow for payment via smart cards, but even then most trips are treated separately and won’t include using car share or micro-mobility offerings like e-scooters or share bikes.
MaaS is a drastic paradigm shift in the transport space. Users won’t have to worry about topping up cards, buying tickets, paying for individual fares anymore. Suddenly getting from A to B becomes a more fluid, integrated experience. With the rise of micro mobility and shared mobility – helping to bridge the first mile/last mile gap – it will become a time saver and hopefully save money too.
‘Plan’ option: Users pay a monthly plan suited to their transport needs. For example, plans can be split into urban commuter, family, business and casual. They include all public transport options as well as taxi, rental car, car share etc, to cover everyone’s individual needs.
‘Pay on demand’ option: Users pay as they travel with the difference that they pay the whole trip in one go independent of transport means. So if you need to take the train, bus and then a taxi in one trip, it’s all one payment, made automatically via your smartphone.
It’s a bit like different mobile plans. Some users need loads of data. Some don’t but need lots of calls. Others don’t want a contract but pay as they go. That’s why mobile service providers offer a variety of plans and casual options. You get the idea.
How will this change the transport service provider landscape?
Transport Service Providers (TSPs) have a big learning curve ahead. They will no longer exist in their separate ‘train’ or ‘bus’ or ‘taxi’ bubble. They will negotiate pricing with MaaS operators, who will package services and offer plans and payment options to suite consumers.
Governments will change legislation to accommodate for this new development and ensure businesses adhere to certain standards and requirements that benefit all.
The industry body MaaS Alliance is working hard to bring all stakeholders together and ensure Mobiliity-as-a-Service lives up to its promises.
TSPs also have to get their systems ready and provide APIs that feed schedules, real time info as well as the ability to book & pay for services to MaaS operators.
Check out our Transport Provider on-boarding page for information for managers and IT professionals. Only with smart TSPs can a city become a truly ‘Smart City’.
SkedGo provides personalised trip planning, corporate mobility and other mobility-as-a-service technology – for start-ups, corporations and governments. Our senior developer team creates tailored solutions leveraging our unique API.
The result: organisations can rapidly create their own multi/mixed modal MaaS offering, including parking, book & pay features, events and itineraries as well as complete corporate mobility solutions.
Contact us today to talk about custom journey planner and corporate mobility integrations for your audience.
All functionality to enable MaaS operators can be accessed through our TripGo API. We can even provide SDKs to speed up development of 3rd party apps. The system currently covers over 300 cities and some entire countries, with more being added constantly. So you can support users wherever they travel or move.
It takes TSPs offerings via their APIs and through SkedGo’s world class mixed modal routing engine, provides trips using any one, or mix of private, public and commercial transports. For example drive to the station, park your car, take the train, and then use a taxi to your destination.
The system also considers user’s preferences, allowing them to prioritise between saving time, money, carbon and transfers as well as their particular circumstances for each trip. We also offer accessibility features, such as wheelchair-friendly routing and different walking speed settings.
Our TripGo app, installed by close to a million users globally, provides a live view of some of these possibilities.